The important thing to remember when gathering evidence is that the more evidence the better - that is, the more evidence you gather to demonstrate your skills, the more confident an assessor can be that you have learned the skills not just at one point in time, but are continuing to apply and develop those skills (as opposed to just learning for the test!). Furthermore, one piece of evidence that you collect will not usualy demonstrate all the required criteria for a unit of competency, whereas multiple overlapping pieces of evidence will usually do the trick!
From the Wiki University
What evidence can you provide to prove your understanding of each of the following citeria?
Review global market environment
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Assess international trade patterns and identify their likely importance for the business Completed |
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Research international business and electronic commerce market factors, and assess opportunities to enter, shape or influence the market for their likely contribution to the business Completed |
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Identify international markets operating under free trade or protectionist arrangements and estimate likely ease of entering and trading successfully Completed |
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Identify international trade policies and agreements and estimate their likely impact on international marketing opportunities Completed |
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Assess international business and electronic commerce market factors
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Identify and analyse impact of economic, political, social and cultural factors affecting international marketing opportunities Completed |
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Investigate international market trends and developments to identify market needs relevant to the business Completed |
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Identify new and emerging business and electronic commerce markets, and assess opportunities to enter, shape or influence markets based on their fit with business goals and direction, and their likely contribution to the business Completed |
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Identify risk factors for international marketing opportunities
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Analyse and rate acceptability of political, financial stability and corruption risk factors of potential market Completed |
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Analyse and rate acceptability of legal and regulatory requirements, and trade barriers to potential market Completed |
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Relate risk factors to international business cycles in terms of economic conditions and estimate their impact on potential market Completed |
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Investigate international business and electronic commerce marketing opportunities
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Identify and analyse international marketing opportunities according to their likely fit with the organisation’s goals and capabilities Completed |
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Evaluate each opportunity to determine its impact on current business and customer base Completed |
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Use an assessment of costs, benefits, risks and opportunities to determine financial viability of each marketing opportunity Completed |
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Determine probable return on investment and potential competitors Completed |
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Describe and rank marketing opportunities in terms of viability and likely contribution to the business Completed |
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